Concoction are a hair and body lab offering an unusual product base – a shampoo that can have up to two “SuperSerum” shots to customise each product for their customers.
I was approached by the founder of Concoction with a view to building a new eCommerce online shop supported by a promotional website. The idea was to revamp their original site and simplify the shopping process, offering enhanced customer account tools and comprehensive support in the online experience.
The “ShampYou” range is offered in four base blends with the option to choose from 2 x 8 different “SuperSerum Shots”. The shots are tailored to the customer’s hair type and colour. Suffice to say, this was a complex task due to each product having 56 different variations.
A leading eCommerce package was utilised for this project which has a comprehensive administration and reporting system. Payments can be made directly by credit / debit card or PayPal for those with a registered account.
Shipping was another complex task: the products are available in 47 different countries and are calculated either by weight or final cost (depending on destination). Shipping is then applied using an array system with postage options automatically selected for overseas customers.
The site was produced on a very tight budget – you can directly benefit from this flexible approach using the latest technology and rapid access to eCommerce and online sales capability. My client now operates the site, manages stock, orders and accounting processes.
RoleDesigner and Developer